Two surveys by Carson Coaching, one of financial advisors and one of consumers, show a gap between advisors’ services and what clients value. To close the gap, Carson says advisors should focus on the three areas clients value most: engagement, fee transparency and planning. Full Story: InvestmentNews
A survey from marketing firm Lone Beacon found that clients value trustworthiness from their financial advisors and want the messaging they get from them to offer solutions to improve their financial well-being. The survey also found that clients prefer written articles and reports for financial information but tend to favor…
Financial advisors who set more ambitious goals are more likely to strive to reach higher standards, writes business coach J.J. Peller. He lays out a process for setting goals, including organizing them into one-, three-, five- and 10-year goals and starting with the longer-term goals. Full Story: ThinkAdvisor
The coronavirus pandemic has exposed clients’ financial planning gaps, including a lack of liquidity, a lack of tax planning and a need to update estate plans, financial experts said during a roundtable discussion. Another look at financial plans also can present opportunities, such as converting traditional IRAs to Roths, evaluating…
It’s important to stay connected with clients during the pandemic and reconnect with clients you haven’t heard from, writes marketing consultant Carol Schiro Greenwald. She offers tips for setting up calls, making them meaningful and following up. Full Story: WealthManagement
There’s no real silver bullet to find clients, but there are effective prospecting techniques for advisors willing to put in the time and effort, writes Bryce Sanders of Perceptive Business Solutions. Cross-selling, referrals and social prospecting are among the best ways to find clients, Sanders notes. Full Story: ThinkAdvisor
Financial advisors can use the coronavirus pandemic as an opportunity to work with their clients on financial wellness, writes Steve Gresham of Whealthcare Solutions. He offers eight areas to focus on, including estate planning, health care spending and living transitions. Full Story: Financial Advisor
Communicating expertise to clients is important, but it needs to be done the right way, writes marketing expert Dan Solin. He notes the importance of listening and not talking over clients in building trust. Advisor Perspectives
Stephen Boswell and Kevin Nichols of The Oechsli Institute offer 10 tips to help financial advisors prepare for meetings with prospects. They include researching the prospect, preparing an agenda and questions, and planning a relatable story to tell. WealthManagement
Bryce Sanders of Perceptive Business Solutions offers eight New Year’s resolutions to help financial advisors strengthen client relationships in 2020. Among them are to review every relationship, schedule as many face-to-face meetings as possible and ask about any changes in clients’ lives. ThinkAdvisor
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